Color

#701e80

#701e80
hex#701e80
rgbrgb(112, 30, 128)
hslhsl(290, 62%, 31%)
oklchoklch(0.412 0.165 320.5)
Closest name: Ultraberry (#770088)Relative luminance 0.0593

Colors that go with #701e80

Forest Green, Charcoal and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2e801e

#3f1e80 · #801e5f

#80701e · #1e8070

Split-complementary

Open in tool →

#5f801e · #1e803f

#803f1e · #2e801e · #1e5f80

Contrast

#701e80 as textRatioAAAA largeAAAFix
Aaon white
9.61:1passpasspassPasses AAA — no fix needed.
Aaon black
2.19:1failfailfail
  • AA: use #b739d0 as the text (4.51:1)
  • AAA: use #cc73de as the text (7.07:1)
  • AA: or shift the background to #b3b3b3 (4.58:1)
  • AAA: or shift the background to #dedede (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #701e80 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#701e80 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #701e80
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #701e80 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/701e80-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md