Color

#701bb6

#701bb6
hex#701bb6
rgbrgb(112, 27, 182)
hslhsl(273, 74%, 41%)
oklchoklch(0.452 0.217 302.6)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0761

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#61b61b

#231bb6 · #b61bae

#b6701b · #1bb670

Split-complementary

Open in tool →

#aeb61b · #1bb623

#b6231b · #61b61b · #1baeb6

Contrast

#701bb6 as textRatioAAAA largeAAAFix
Aaon white
8.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.52:1failfailfail
  • AA: use #9e49e4 as the text (4.53:1)
  • AAA: use #b87aeb as the text (7.02:1)
  • AA: or shift the background to #bfbfbf (4.53:1)
  • AAA: or shift the background to #ededed (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #701bb6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#701bb6 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #701bb6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #701bb6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/701bb6-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md