Color

#701b0f

#701b0f
hex#701b0f
rgbrgb(112, 27, 15)
hslhsl(7, 76%, 25%)
oklchoklch(0.363 0.121 31.2)
Closest name: Bloodlust (#6b1c1a)Relative luminance 0.0426

Colors that go with #701b0f

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #701b0f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f6570

#700f34 · #704b0f

#0f701b · #1b0f70

Split-complementary

Open in tool →

#0f704b · #0f3470

#34700f · #0f6570 · #4b0f70

Contrast

#701b0f as textRatioAAAA largeAAAFix
Aaon white
11.34:1passpasspassPasses AAA — no fix needed.
Aaon black
1.85:1failfailfail
  • AA: use #dc341e as the text (4.55:1)
  • AAA: use #ea7262 as the text (7.08:1)
  • AA: or shift the background to #a6a6a6 (4.66:1)
  • AAA: or shift the background to #cccccc (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #701b0f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#701b0f reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #701b0f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #701b0f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/701b0f-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md