Color

#7017de

#7017de
hex#7017de
rgbrgb(112, 23, 222)
hslhsl(267, 81%, 48%)
oklchoklch(0.487 0.257 293.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0933

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#84de17

#1721de · #d417de

#de7017 · #17de70

Split-complementary

Open in tool →

#ded417 · #21de17

#de1721 · #84de17 · #17ded4

Contrast

#7017de as textRatioAAAA largeAAAFix
Aaon white
7.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #9650ed as the text (4.67:1)
  • AAA: use #b27ef1 as the text (7.15:1)
  • AA: or shift the background to #cccccc (4.56:1)
  • AAA: or shift the background to #fafafa (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7017de as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7017de reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7017de
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7017de and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7017de-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md