Color

#70101d

#70101d
hex#70101d
rgbrgb(112, 16, 29)
hslhsl(352, 75%, 25%)
oklchoklch(0.355 0.128 20.5)
Closest name: Barolo (#71000e)Relative luminance 0.039

Colors that go with #70101d

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#107063

#70104d · #703310

#1d7010 · #101d70

Split-complementary

Open in tool →

#107033 · #104d70

#4d7010 · #107063 · #331070

Contrast

#70101d as textRatioAAAA largeAAAFix
Aaon white
11.79:1passpasspassPasses AAA — no fix needed.
Aaon black
1.78:1failfailfail
  • AA: use #e02941 as the text (4.56:1)
  • AAA: use #eb7081 as the text (7.17:1)
  • AA: or shift the background to #a1a1a1 (4.56:1)
  • AAA: or shift the background to #c9c9c9 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #70101d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#70101d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #70101d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #70101d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/70101d-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md