Color

#700d87

#700d87
hex#700d87
rgbrgb(112, 13, 135)
hslhsl(289, 82%, 29%)
oklchoklch(0.405 0.186 318.4)
Closest name: Ultraberry (#770088)Relative luminance 0.0548

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#24870d

#340d87 · #870d60

#87700d · #0d8770

Split-complementary

Open in tool →

#60870d · #0d8734

#87340d · #24870d · #0d6087

Contrast

#700d87 as textRatioAAAA largeAAAFix
Aaon white
10.02:1passpasspassPasses AAA — no fix needed.
Aaon black
2.1:1failfailfail
  • AA: use #c217e8 as the text (4.58:1)
  • AAA: use #d766f0 as the text (7.05:1)
  • AA: or shift the background to #b0b0b0 (4.62:1)
  • AAA: or shift the background to #d9d9d9 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #700d87 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#700d87 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #700d87
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #700d87 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/700d87-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md