Color

#70079d

#70079d
hex#70079d
rgbrgb(112, 7, 157)
hslhsl(282, 91%, 32%)
oklchoklch(0.42 0.207 310.9)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0603

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#349c07

#25079c · #9c077e

#9c6f07 · #079c6f

Split-complementary

Open in tool →

#7e9c07 · #079c25

#9c2507 · #349c07 · #077e9c

Contrast

#70079d as textRatioAAAA largeAAAFix
Aaon white
9.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.21:1failfailfail
  • AA: use #b624f5 as the text (4.56:1)
  • AAA: use #ce6df8 as the text (7.17:1)
  • AA: or shift the background to #b3b3b3 (4.54:1)
  • AAA: or shift the background to #dedede (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #70079d as the background.

Brands using this color

Fonts for this mood

#70079d reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #70079d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #70079d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/70079d-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md