Color

#699bd3

#699bd3
hex#699bd3
rgbrgb(105, 155, 211)
hslhsl(212, 55%, 62%)
oklchoklch(0.677 0.099 252.1)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3115

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d3a269

#69d0d3 · #6c69d3

#d3699b · #9bd369

Split-complementary

Open in tool →

#d36c69 · #d0d369

#d369d0 · #d3a269 · #69d36c

Contrast

#699bd3 as textRatioAAAA largeAAAFix
Aaon white
2.9:1failfailfail
  • AA: use #3878c2 as the text (4.53:1)
  • AAA: use #29588e as the text (7.29:1)
  • AA: or shift the background to #303030 (4.54:1)
  • AAA: or shift the background to #050505 (7.02:1)
Aaon black
7.23:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #699bd3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#699bd3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #699bd3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #699bd3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/699bd3-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md