Color

#698f96

#698f96
hex#698f96
rgbrgb(105, 143, 150)
hslhsl(189, 18%, 50%)
oklchoklch(0.624 0.043 210.1)
Closest name: Cavolo Nero (#72939e)Relative luminance 0.2485

Colors that go with #698f96

Charcoal, Copper and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#966f69

#699686 · #697996

#966990 · #909669

Split-complementary

Open in tool →

#966979 · #968669

#866996 · #966f69 · #799669

Contrast

#698f96 as textRatioAAAA largeAAAFix
Aaon white
3.52:1failpassfail
  • AA: use #5a7b81 as the text (4.58:1)
  • AAA: use #435c60 as the text (7.15:1)
  • AA: or shift the background to #212121 (4.58:1)
Aaon black
5.97:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698f96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #698f96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698f96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698f96-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md