Color

#697fe2

#697fe2
hex#697fe2
rgbrgb(105, 127, 226)
hslhsl(229, 68%, 65%)
oklchoklch(0.626 0.151 272)
Closest name: Pan Purple (#657aef)Relative luminance 0.2367

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e2cc69

#69bce2 · #8f69e2

#e2697f · #7fe269

Split-complementary

Open in tool →

#e28f69 · #bce269

#e269bc · #e2cc69 · #69e28f

Contrast

#697fe2 as textRatioAAAA largeAAAFix
Aaon white
3.66:1failpassfail
  • AA: use #546dde as the text (4.55:1)
  • AAA: use #2847d2 as the text (7.19:1)
  • AA: or shift the background to #1f1f1f (4.5:1)
Aaon black
5.73:1passpassfail
  • AAA: use #7e92e7 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697fe2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#697fe2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #697fe2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697fe2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697fe2-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md