Color

#6979bf

#6979bf
hex#6979bf
rgbrgb(105, 121, 191)
hslhsl(229, 40%, 58%)
oklchoklch(0.594 0.109 272.9)
Closest name: Flood (#6677bb)Relative luminance 0.2044

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bfaf69

#69a4bf · #8469bf

#bf6979 · #79bf69

Split-complementary

Open in tool →

#bf8469 · #a4bf69

#bf69a4 · #bfaf69 · #69bf84

Contrast

#6979bf as textRatioAAAA largeAAAFix
Aaon white
4.13:1failpassfail
  • AA: use #6272bc as the text (4.51:1)
  • AAA: use #43549d as the text (7.01:1)
  • AA: or shift the background to #121212 (4.54:1)
Aaon black
5.09:1passpassfail
  • AAA: use #8996cd as the text (7.31:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #6979bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#6979bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #6979bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #6979bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/6979bf-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md