Color

#696e2b

#696e2b
hex#696e2b
rgbrgb(105, 110, 43)
hslhsl(64, 44%, 30%)
oklchoklch(0.519 0.09 113.1)
Closest name: Garden Weed (#786e38)Relative luminance 0.1433

Colors that go with #696e2b

Charcoal, Blue Violet and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #696e2b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2f2b6e

#6e512b · #486e2b

#2b6a6e · #6e2b6a

Split-complementary

Open in tool →

#2b486e · #512b6e

#2b6e51 · #2f2b6e · #6e2b48

Contrast

#696e2b as textRatioAAAA largeAAAFix
Aaon white
5.43:1passpassfail
  • AAA: use #585c24 as the text (7.07:1)
Aaon black
3.87:1failpassfail
  • AA: use #74792f as the text (4.52:1)
  • AAA: use #979e3d as the text (7.27:1)
  • AA: or shift the background to #ebebeb (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696e2b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#696e2b reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #696e2b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696e2b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696e2b-b9bea2-4e8adf-262d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md