Color

#694f3f

#694f3f
hex#694f3f
rgbrgb(105, 79, 63)
hslhsl(23, 25%, 33%)
oklchoklch(0.451 0.043 52.9)
Closest name: Bison (#6e4f3a)Relative luminance 0.0895

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3f5969

#693f44 · #69643f

#3f694f · #4f3f69

Split-complementary

Open in tool →

#3f6964 · #3f4469

#44693f · #3f5969 · #643f69

Contrast

#694f3f as textRatioAAAA largeAAAFix
Aaon white
7.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #936e58 as the text (4.61:1)
  • AAA: use #b1907c as the text (7.15:1)
  • AA: or shift the background to #c9c9c9 (4.54:1)
  • AAA: or shift the background to #f7f7f7 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #694f3f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#694f3f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #694f3f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #694f3f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/694f3f-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md