Color

#694f2b

#694f2b
hex#694f2b
rgbrgb(105, 79, 43)
hslhsl(35, 42%, 29%)
oklchoklch(0.447 0.062 74)
Closest name: Chocolate Rain (#714f29)Relative luminance 0.0877

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b4569

#69302b · #64692b

#2b694f · #4f2b69

Split-complementary

Open in tool →

#2b6469 · #302b69

#2b6930 · #2b4569 · #692b64

Contrast

#694f2b as textRatioAAAA largeAAAFix
Aaon white
7.63:1passpasspassPasses AAA — no fix needed.
Aaon black
2.75:1failfailfail
  • AA: use #94703d as the text (4.64:1)
  • AAA: use #b99055 as the text (7.18:1)
  • AA: or shift the background to #c7c7c7 (4.51:1)
  • AAA: or shift the background to #f7f7f7 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #694f2b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#694f2b reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #694f2b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #694f2b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/694f2b-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md