Color

#690eaa

#690eaa
hex#690eaa
rgbrgb(105, 14, 170)
hslhsl(275, 85%, 36%)
oklchoklch(0.425 0.213 303.5)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0622

Colors that go with #690eaa

Olive Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4faa0e

#1b0eaa · #aa0e9d

#aa690e · #0eaa69

Split-complementary

Open in tool →

#9daa0e · #0eaa1b

#aa1b0e · #4faa0e · #0e9daa

Contrast

#690eaa as textRatioAAAA largeAAAFix
Aaon white
9.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.24:1failfailfail
  • AA: use #a53eef as the text (4.54:1)
  • AAA: use #c076f4 as the text (7.14:1)
  • AA: or shift the background to #b5b5b5 (4.56:1)
  • AAA: or shift the background to #e0e0e0 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690eaa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690eaa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690eaa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690eaa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690eaa-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md