Color

#690dc5

#690dc5
hex#690dc5
rgbrgb(105, 13, 197)
hslhsl(270, 88%, 41%)
oklchoklch(0.45 0.238 296.7)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0732

Colors that go with #690dc5

Olive Green, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69c50d

#0d0dc5 · #c50dc5

#c5690d · #0dc569

Split-complementary

Open in tool →

#c5c50d · #0dc50d

#c50d0d · #69c50d · #0dc5c5

Contrast

#690dc5 as textRatioAAAA largeAAAFix
Aaon white
8.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.46:1failfailfail
  • AA: use #9c44f3 as the text (4.53:1)
  • AAA: use #b879f6 as the text (7.1:1)
  • AA: or shift the background to #bdbdbd (4.54:1)
  • AAA: or shift the background to #ebebeb (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690dc5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690dc5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690dc5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690dc5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690dc5-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md