Color

#538bf3

#538bf3
hex#538bf3
rgbrgb(83, 139, 243)
hslhsl(219, 87%, 64%)
oklchoklch(0.649 0.167 261.6)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2678

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f3bb53

#53dbf3 · #6b53f3

#f3538b · #8bf353

Split-complementary

Open in tool →

#f36b53 · #dbf353

#f353db · #f3bb53 · #53f36b

Contrast

#538bf3 as textRatioAAAA largeAAAFix
Aaon white
3.3:1failpassfail
  • AA: use #286ef0 as the text (4.59:1)
  • AAA: use #0e4fc8 as the text (7.07:1)
  • AA: or shift the background to #262626 (4.58:1)
Aaon black
6.36:1passpassfail
  • AAA: use #6295f4 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #538bf3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#538bf3 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #538bf3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #538bf3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/538bf3-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md