Color

#4698fb

#4698fb
hex#4698fb
rgbrgb(70, 152, 251)
hslhsl(213, 96%, 63%)
oklchoklch(0.676 0.167 254.9)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.3072

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fbaa46

#46f2fb · #4f46fb

#fb4698 · #98fb46

Split-complementary

Open in tool →

#fb4f46 · #f2fb46

#fb46f2 · #fbaa46 · #46fb4f

Contrast

#4698fb as textRatioAAAA largeAAAFix
Aaon white
2.94:1failfailfail
  • AA: use #056ff0 as the text (4.63:1)
  • AAA: use #0453b4 as the text (7.24:1)
  • AA: or shift the background to #2e2e2e (4.62:1)
  • AAA: or shift the background to #030303 (7.02:1)
Aaon black
7.14:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4698fb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4698fb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4698fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4698fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4698fb-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md