Color

#4697b4

#4697b4
hex#4697b4
rgbrgb(70, 151, 180)
hslhsl(196, 44%, 49%)
oklchoklch(0.638 0.09 224.4)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2673

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b46346

#46b49a · #4660b4

#b44697 · #97b446

Split-complementary

Open in tool →

#b44660 · #b49a46

#9a46b4 · #b46346 · #60b446

Contrast

#4697b4 as textRatioAAAA largeAAAFix
Aaon white
3.31:1failpassfail
  • AA: use #3b7e97 as the text (4.55:1)
  • AAA: use #2c5f72 as the text (7.03:1)
  • AA: or shift the background to #262626 (4.57:1)
Aaon black
6.35:1passpassfail
  • AAA: use #52a0bc as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4697b4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4697b4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4697b4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4697b4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4697b4-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md