Color

#44a7bb

#44a7bb
hex#44a7bb
rgbrgb(68, 167, 187)
hslhsl(190, 47%, 50%)
oklchoklch(0.678 0.095 213.3)
Closest name: Frozen Wave (#56acca)Relative luminance 0.3245

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb5844

#44bb93 · #446cbb

#bb44a7 · #a7bb44

Split-complementary

Open in tool →

#bb446c · #bb9344

#9344bb · #bb5844 · #6cbb44

Contrast

#44a7bb as textRatioAAAA largeAAAFix
Aaon white
2.8:1failfailfail
  • AA: use #337f8e as the text (4.6:1)
  • AAA: use #265e69 as the text (7.27:1)
  • AA: or shift the background to #333333 (4.51:1)
  • AAA: or shift the background to #0a0a0a (7.06:1)
Aaon black
7.49:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #44a7bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#44a7bb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #44a7bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #44a7bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/44a7bb-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md