Color

#440342

#440342
hex#440342
rgbrgb(68, 3, 66)
hslhsl(302, 92%, 14%)
oklchoklch(0.273 0.119 329.7)
Closest name: Velvet Cosmos (#441144)Relative luminance 0.0169

Colors that go with #440342

Charcoal, Sea Green and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#034505

#260345 · #450322

#424503 · #034245

Split-complementary

Open in tool →

#224503 · #034526

#452603 · #034505 · #032245

Contrast

#440342 as textRatioAAAA largeAAAFix
Aaon white
15.7:1passpasspassPasses AAA — no fix needed.
Aaon black
1.34:1failfailfail
  • AA: use #d309cc as the text (4.68:1)
  • AAA: use #f745f1 as the text (7.08:1)
  • AA: or shift the background to #8a8a8a (4.55:1)
  • AAA: or shift the background to #b0b0b0 (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #440342 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#440342 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #440342
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #440342 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/440342-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md