Color

#431fc7

#431fc7
hex#431fc7
rgbrgb(67, 31, 199)
hslhsl(253, 73%, 45%)
oklchoklch(0.425 0.232 279.8)
Closest name: Busty Blue (#3300cc)Relative luminance 0.063

Colors that go with #431fc7

Charcoal, Cornflower Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a2c71f

#1f4ec7 · #971fc7

#c7431f · #1fc743

Split-complementary

Open in tool →

#c7971f · #4ec71f

#c71f4e · #a2c71f · #1fc797

Contrast

#431fc7 as textRatioAAAA largeAAAFix
Aaon white
9.29:1passpasspassPasses AAA — no fix needed.
Aaon black
2.26:1failfailfail
  • AA: use #7a5ce6 as the text (4.5:1)
  • AAA: use #9e88ec as the text (7.19:1)
  • AA: or shift the background to #b5b5b5 (4.53:1)
  • AAA: or shift the background to #e0e0e0 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #431fc7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#431fc7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #431fc7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #431fc7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/431fc7-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md