Color
#404530
#404530rgb(64, 69, 48)hsl(74, 18%, 23%)oklch(0.379 0.035 119)Colors that go with #404530
Slate Blue, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Slate Blue #6a5acd
complementaryshippedSlate Blue sits directly opposite #404530 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped8 real palettes, including Dunkin''s brand system and Instacart's brand system put Blue beside #404530, as the supporting colour.
Blush Pink #e8b4b8
shipped4 real palettes, including Nursery and Garden Wedding put Blush Pink beside #404530, as the lead colour.
Champagne #f7e7ce
shipped4 real palettes, including Sweetgreen's brand system and Darkroom put Champagne beside #404530, as the supporting colour.
Copper #b87333
shippedDesigners have shipped Copper with #404530: 6 real palettes, including Notion's brand system and Clean Beauty.
Crimson #dc143c
shippedCrimson is paired with #404530 in 7 real palettes, including Dunkin''s brand system and Codecademy's brand system, as the accent.
Dark Olive Green #556b2f
analogousshippedDark Olive Green is #404530's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Cream #fffdd0
neutralCream is the surface #404530 wants: a warm off-white that shares its undertone, so #404530 reads softer on it than on pure white.
Real palettes that use #404530
Tints & shades
Harmonies
Contrast
| #404530 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.94:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.11:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404530 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#404530 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #404530 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/404530-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md