Color

#404431

#404431
hex#404431
rgbrgb(64, 68, 49)
hslhsl(73, 16%, 23%)
oklchoklch(0.377 0.031 117.6)
Closest name: Taupe (#483c32)Relative luminance 0.0545

Colors that go with #404431

Dark Olive Green, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #404431

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#353144

#443f31 · #374431

#314044 · #443140

Split-complementary

Open in tool →

#313744 · #3f3144

#31443f · #353144 · #443137

Contrast

#404431 as textRatioAAAA largeAAAFix
Aaon white
10.05:1passpasspassPasses AAA — no fix needed.
Aaon black
2.09:1failfailfail
  • AA: use #727958 as the text (4.59:1)
  • AAA: use #929a74 as the text (7.1:1)
  • AA: or shift the background to #b0b0b0 (4.63:1)
  • AAA: or shift the background to #d9d9d9 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404431 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404431 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404431
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404431 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404431-b5bea2-4e75df-242d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md