Color

#400ccf

#400ccf
hex#400ccf
rgbrgb(64, 12, 207)
hslhsl(256, 89%, 43%)
oklchoklch(0.42 0.25 278.4)
Closest name: Busty Blue (#3300cc)Relative luminance 0.0586

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9bcf0c

#0c3acf · #a20ccf

#cf400c · #0ccf40

Split-complementary

Open in tool →

#cfa20c · #3acf0c

#cf0c3a · #9bcf0c · #0ccfa2

Contrast

#400ccf as textRatioAAAA largeAAAFix
Aaon white
9.67:1passpasspassPasses AAA — no fix needed.
Aaon black
2.17:1failfailfail
  • AA: use #8156f5 as the text (4.58:1)
  • AAA: use #a182f8 as the text (7.06:1)
  • AA: or shift the background to #b3b3b3 (4.61:1)
  • AAA: or shift the background to #dedede (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #400ccf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#400ccf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #400ccf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #400ccf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/400ccf-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md