Color
#3d12ca
#3d12cargb(61, 18, 202)hsl(254, 84%, 43%)oklch(0.414 0.244 277.8)Colors that go with #3d12ca
Charcoal, Cornflower Blue and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #3d12ca: softer than #000 and cool enough to feel like part of the same palette.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #3d12ca: 6 real palettes, including Qualcomm's brand system and Blue Mono, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #3d12ca: 5 real palettes, including Google's brand system and Intel's brand system, as the accent.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #3d12ca: 6 real palettes, including Absolut's brand system and Cargo's brand system, as the supporting colour.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #3d12ca in 4 real palettes, including Spotify's brand system and Indigo SaaS, as the lead colour.
Midnight Blue #191970
shipped8 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #3d12ca, as the lead colour.
Orange Red #ff4500
shippedOrange Red is paired with #3d12ca in 7 real palettes, including Intercom's brand system and Monzo's brand system, as the supporting colour.
Olive Green #808000
complementaryOlive Green sits directly opposite #3d12ca on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #3d12ca
Tints & shades
Harmonies
Contrast
| #3d12ca as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.82:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.14:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d12ca as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#3d12ca reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #3d12ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/3d12ca-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md