Color

#397123

#397123
hex#397123
rgbrgb(57, 113, 35)
hslhsl(103, 53%, 29%)
oklchoklch(0.493 0.125 138.1)
Closest name: Forest Empress (#3d7016)Relative luminance 0.128

Colors that go with #397123

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5b2371

#607123 · #237134

#233971 · #712339

Split-complementary

Open in tool →

#342371 · #712360

#236071 · #5b2371 · #713423

Contrast

#397123 as textRatioAAAA largeAAAFix
Aaon white
5.9:1passpassfail
  • AAA: use #31621e as the text (7.25:1)
Aaon black
3.56:1failpassfail
  • AA: use #438529 as the text (4.63:1)
  • AAA: use #54a834 as the text (7.03:1)
  • AA: or shift the background to #e3e3e3 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #397123 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#397123 reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #397123
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #397123 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/397123-a6bea2-704edf-1f2d21-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md