Color

#390840

#390840
hex#390840
rgbrgb(57, 8, 64)
hslhsl(293, 78%, 14%)
oklchoklch(0.256 0.106 322.3)
Closest name: Dark Purple (#35063e)Relative luminance 0.0141

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e4008

#1d0840 · #40082a

#403908 · #084039

Split-complementary

Open in tool →

#2a4008 · #08401d

#401d08 · #0e4008 · #082a40

Contrast

#390840 as textRatioAAAA largeAAAFix
Aaon white
16.37:1passpasspassPasses AAA — no fix needed.
Aaon black
1.28:1failfailfail
  • AA: use #c41bda as the text (4.52:1)
  • AAA: use #dc65ec as the text (7.12:1)
  • AA: or shift the background to #878787 (4.56:1)
  • AAA: or shift the background to #ababab (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #390840 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#390840 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #390840
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #390840 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/390840-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md