Color

#389ffa

#389ffa
hex#389ffa
rgbrgb(56, 159, 250)
hslhsl(208, 95%, 60%)
oklchoklch(0.687 0.163 249.4)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.3254

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fa9338

#38faf3 · #383ffa

#fa389f · #9ffa38

Split-complementary

Open in tool →

#fa383f · #faf338

#f338fa · #fa9338 · #3ffa38

Contrast

#389ffa as textRatioAAAA largeAAAFix
Aaon white
2.8:1failfailfail
  • AA: use #0575d6 as the text (4.64:1)
  • AAA: use #0459a4 as the text (7.07:1)
  • AA: or shift the background to #333333 (4.52:1)
  • AAA: or shift the background to #0a0a0a (7.08:1)
Aaon black
7.51:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #389ffa as the background.

Brands using this color

Fonts for this mood

#389ffa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #389ffa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #389ffa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/389ffa-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md