Color

#388cd6

#388cd6
hex#388cd6
rgbrgb(56, 140, 214)
hslhsl(208, 66%, 53%)
oklchoklch(0.624 0.138 248.6)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2445

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d68238

#38d6d1 · #383dd6

#d6388c · #8cd638

Split-complementary

Open in tool →

#d6383d · #d6d138

#d138d6 · #d68238 · #3dd638

Contrast

#388cd6 as textRatioAAAA largeAAAFix
Aaon white
3.57:1failpassfail
  • AA: use #287ac3 as the text (4.5:1)
  • AAA: use #1d5b90 as the text (7.12:1)
  • AA: or shift the background to #212121 (4.52:1)
Aaon black
5.89:1passpassfail
  • AAA: use #519bdb as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #388cd6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#388cd6 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #388cd6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #388cd6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/388cd6-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md