Arctic
Open in tool →Navy type on white with an ice-blue accent: crisp and corporate without going grey.
Color
#35a1ed
#35a1ed
hex
#35a1edrgb
rgb(53, 161, 237)hsl
hsl(205, 84%, 57%)oklch
oklch(0.683 0.147 244.2)Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.3236
Colors that go with #35a1ed
Charcoal, Medium Sea Green and Tomato lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #35a1ed: softer than #000 and cool enough to feel like part of the same palette.
Medium Sea Green #3cb371
triadicshippedMedium Sea Green completes a triad with #35a1ed — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Tomato #ff6347
split-complementshippedTomato is a split-complement of #35a1ed: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #35a1ed in 9 real palettes, including Salesforce's brand system and NBA's brand system, as the accent.
Blue #0000ff
shipped8 real palettes, including Unity's brand system and Qualcomm's brand system put Blue beside #35a1ed, as the supporting colour.
Dark Orange #ff8c00
shippedDark Orange shows up next to #35a1ed in 4 real palettes, including Elastic's brand system and Learning App, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #35a1ed: 9 real palettes, including Apple's brand system and Gopro's brand system, as the accent.
Goldenrod #daa520
shippedGoldenrod shows up next to #35a1ed in 4 real palettes, including Open House and Liquid Death's brand system, as the accent.
Real palettes that use #35a1ed
Tints & shades
Harmonies
Contrast
| #35a1ed as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.81:1 | fail | fail | fail | |
Aaon black | 7.47:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #35a1ed as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#35a1ed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #35a1ed
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #35a1ed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/35a1ed-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md