Color

#301d67

#301d67
hex#301d67
rgbrgb(48, 29, 103)
hslhsl(255, 56%, 26%)
oklchoklch(0.305 0.122 288.8)
Closest name: Dark Dreams (#332266)Relative luminance 0.0249

Colors that go with #301d67

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#55671d

#1d3067 · #551d67

#67301d · #1d6730

Split-complementary

Open in tool →

#67551d · #30671d

#671d30 · #55671d · #1d6755

Contrast

#301d67 as textRatioAAAA largeAAAFix
Aaon white
14.03:1passpasspassPasses AAA — no fix needed.
Aaon black
1.5:1failfailfail
  • AA: use #8064d3 as the text (4.68:1)
  • AAA: use #a08cde as the text (7.3:1)
  • AA: or shift the background to #949494 (4.62:1)
  • AAA: or shift the background to #b8b8b8 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #301d67 as the background.

Brands using this color

Fonts for this mood

#301d67 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #301d67
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #301d67 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/301d67-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md