Color

#2f98bc

#2f98bc
hex#2f98bc
rgbrgb(47, 152, 188)
hslhsl(195, 60%, 46%)
oklchoklch(0.637 0.107 225.6)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2669

Colors that go with #2f98bc

Charcoal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #2f98bc

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bc522f

#2fbc98 · #2f52bc

#bc2f98 · #98bc2f

Split-complementary

Open in tool →

#bc2f52 · #bc982f

#982fbc · #bc522f · #52bc2f

Contrast

#2f98bc as textRatioAAAA largeAAAFix
Aaon white
3.31:1failpassfail
  • AA: use #277e9b as the text (4.62:1)
  • AAA: use #1e6076 as the text (7.02:1)
  • AA: or shift the background to #262626 (4.57:1)
Aaon black
6.34:1passpassfail
  • AAA: use #32a2c8 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2f98bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2f98bc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2f98bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2f98bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2f98bc-9cb5c4-df4e70-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md