brandsweets

Color

#1707ed

#1707ed
hex#1707ed
rgbrgb(23, 7, 237)
hslhsl(244, 94%, 48%)
oklchoklch(0.434 0.291 266.2)
Closest name: Burning Ultrablue (#150aec)Relative luminance 0.0645
CoolVividTechnicalModern
Open in palette toolCheck contrastWhat goes with it ↓

Colors that go with #1707ed

Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #1707ed

Activision· brandAlaska Airlines· brandBBC· brandBinance· brand

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →
1707eddeed07

#deed07

Analogous

Open in tool →
1707ed076bed8a07ed

#076bed · #8a07ed

Triadic

Open in tool →
1707eded170707ed17

#ed1707 · #07ed17

Split-complementary

Open in tool →
1707eded8a076bed07

#ed8a07 · #6bed07

Tetradic

Open in tool →
1707eded076bdeed0707ed8a

#ed076b · #deed07 · #07ed8a

Contrast

#1707ed as textRatioAAAA largeAAAFix
Aaon white
9.17:1passpasspassPasses AAA — no fix needed.
Aaon black
2.29:1failfailfail
  • AA: use #6b61fa as the text (4.72:1)
  • AAA: use #9088fb as the text (7.1:1)
  • AA: or shift the background to #b8b8b8 (4.62:1)
  • AAA: or shift the background to #e3e3e3 (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1707ed as the background.

Brands using this color

Fonts for this mood

#1707ed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

Technical fonts →Modern fonts →
mcpConnect your agent — build around #1707ed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #1707ed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1707ed-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md