Color
#0796ca
#0796cargb(7, 150, 202)hsl(196, 93%, 41%)oklch(0.633 0.128 232.3)Colors that go with #0796ca
Charcoal, Red and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #0796ca: softer than #000 and cool enough to feel like part of the same palette.
Red #ff0000
split-complementshippedRed is a split-complement of #0796ca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #0796ca in 8 real palettes, including Beach Hut and Wired's brand system, as the supporting colour.
Blue #0000ff
shipped5 real palettes, including Readymag's brand system and Qualcomm's brand system put Blue beside #0796ca, as the supporting colour.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #0796ca: 6 real palettes, including Hershey's's brand system and Glacier, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #0796ca in 7 real palettes, including NASCAR's brand system and Retro Pop, as the supporting colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #0796ca: 7 real palettes, including Telegram's brand system and Patreon's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #0796ca: 19 real palettes, including Gopro's brand system and Apple's brand system, as the lead colour.
Real palettes that use #0796ca
Tints & shades
Harmonies
Contrast
| #0796ca as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.37:1 | fail | pass | fail | |
Aaon black | 6.22:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0796ca as the background.
Brands using this color
Fonts for this mood
#0796ca reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #0796ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/0796ca-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md