Color
#0739df
#0739dfrgb(7, 57, 223)hsl(226, 94%, 45%)oklch(0.457 0.251 264.2)Colors that go with #0739df
Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #0739df: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #0739df — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with #0739df in 5 real palettes, including Walmart's brand system and Binance's brand system, as the accent.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #0739df: 9 real palettes, including Qualcomm's brand system and Canva's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #0739df: 12 real palettes, including Pixar's brand system and Dairy Queen's brand system, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #0739df: 10 real palettes, including Cargo's brand system and Readymag's brand system, as the lead colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #0739df: 5 real palettes, including 3M's brand system and MLB's brand system, as the supporting colour.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #0739df in 6 real palettes, including Spotify's brand system and Unity's brand system, as the lead colour.
Real palettes that use #0739df
Tints & shades
Harmonies
Contrast
| #0739df as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.9:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.66:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0739df as the background.
Brands using this color
Fonts for this mood
#0739df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #0739df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/0739df-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md