Color

#072eed

#072eed
hex#072eed
rgbrgb(7, 46, 237)
hslhsl(230, 94%, 48%)
oklchoklch(0.459 0.275 264.6)
Closest name: Blue Overdose (#0020ef)Relative luminance 0.0811

Colors that go with #072eed

Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#edc707

#07a1ed · #5407ed

#ed072e · #2eed07

Split-complementary

Open in tool →

#ed5407 · #a1ed07

#ed07a1 · #edc707 · #07ed54

Contrast

#072eed as textRatioAAAA largeAAAFix
Aaon white
8.01:1passpasspassPasses AAA — no fix needed.
Aaon black
2.62:1failfailfail
  • AA: use #4866f9 as the text (4.54:1)
  • AAA: use #798ffb as the text (7.13:1)
  • AA: or shift the background to #c4c4c4 (4.59:1)
  • AAA: or shift the background to #f0f0f0 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #072eed as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#072eed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #072eed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #072eed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/072eed-9c9ec4-df814e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md