Lido
Open in tool →Pool blue, watermelon and sun on white — the poolside summer set; the deep teal text keeps it from going juvenile.
Color
#00aacc
#00aacc
hex
#00aaccrgb
rgb(0, 170, 204)hsl
hsl(190, 100%, 40%)oklch
oklch(0.682 0.123 218.9)Closest name: Aquarius (#2db0ce)Relative luminance 0.3311
Colors that go with #00aacc
Charcoal, Tomato and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #00aacc: softer than #000 and cool enough to feel like part of the same palette.
Tomato #ff6347
complementaryshippedTomato sits directly opposite #00aacc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #00aacc in 5 real palettes, including Salesforce's brand system and Blueprint, as the accent — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #00aacc in 6 real palettes, including Gopro's brand system and Coca-Cola's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #00aacc in 7 real palettes, including Confluent's brand system and Ford's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Orange Red #ff4500
shippedOrange Red is paired with #00aacc in 5 real palettes, including Cursor's brand system and Launch Orange, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Royal Blue #4169e1
shippedRoyal Blue is paired with #00aacc in 5 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Sky Blue #87ceeb
shippedSky Blue is paired with #00aacc in 4 real palettes, including Coastal and Dusty Blue, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #00aacc
Tints & shades
Harmonies
Contrast
| #00aacc as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.76:1 | fail | fail | fail | |
Aaon black | 7.62:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #00aacc as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#00aacc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #00aacc
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #00aacc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/00aacc-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md