Color

#fd950d

#fd950d
hex#fd950d
rgbrgb(253, 149, 13)
hslhsl(34, 98%, 52%)
oklchoklch(0.763 0.172 62.6)
Closest name: darkorange (#ff8c00)Relative luminance 0.4241

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d75fd

#fd1d0d · #edfd0d

#0dfd95 · #950dfd

Split-complementary

Open in tool →

#0dedfd · #1d0dfd

#0dfd1d · #0d75fd · #fd0ded

Contrast

#fd950d as textRatioAAAA largeAAAFix
Aaon white
2.21:1failfailfail
  • AA: use #ac6202 as the text (4.66:1)
  • AAA: use #834b01 as the text (7.07:1)
  • AA: or shift the background to #424242 (4.54:1)
  • AAA: or shift the background to #242424 (7.01:1)
Aaon black
9.48:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd950d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd950d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd950d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd950d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd950d-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md