Color

#fd7253

#fd7253
hex#fd7253
rgbrgb(253, 114, 83)
hslhsl(11, 98%, 66%)
oklchoklch(0.714 0.177 34)
Closest name: tomato (#ff6347)Relative luminance 0.3354

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#53defd

#fd5389 · #fdc753

#53fd72 · #7253fd

Split-complementary

Open in tool →

#53fdc7 · #5389fd

#89fd53 · #53defd · #c753fd

Contrast

#fd7253 as textRatioAAAA largeAAAFix
Aaon white
2.72:1failfailfail
  • AA: use #e32c02 as the text (4.54:1)
  • AAA: use #ac2102 as the text (7.06:1)
  • AA: or shift the background to #333333 (4.64:1)
  • AAA: or shift the background to #0f0f0f (7.04:1)
Aaon black
7.71:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd7253 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd7253 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd7253
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd7253 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd7253-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md