Color

#fd68ab

#fd68ab
hex#fd68ab
rgbrgb(253, 104, 171)
hslhsl(333, 97%, 70%)
oklchoklch(0.721 0.193 355)
Closest name: hotpink (#ff69b4)Relative luminance 0.3372

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68fdba

#fd68f5 · #fd7068

#abfd68 · #68abfd

Split-complementary

Open in tool →

#68fd70 · #68f5fd

#f5fd68 · #68fdba · #7068fd

Contrast

#fd68ab as textRatioAAAA largeAAAFix
Aaon white
2.71:1failfailfail
  • AA: use #e7046a as the text (4.54:1)
  • AAA: use #b00351 as the text (7.05:1)
  • AA: or shift the background to #333333 (4.66:1)
  • AAA: or shift the background to #0f0f0f (7.07:1)
Aaon black
7.74:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd68ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd68ab reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd68ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd68ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd68ab-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md