Color

#fd5367

#fd5367
hex#fd5367
rgbrgb(253, 83, 103)
hslhsl(353, 98%, 66%)
oklchoklch(0.68 0.205 17.9)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2805

Colors that go with #fd5367

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#53fde9

#fd53bc · #fd9453

#67fd53 · #5367fd

Split-complementary

Open in tool →

#53fd94 · #53bcfd

#bcfd53 · #53fde9 · #9453fd

Contrast

#fd5367 as textRatioAAAA largeAAAFix
Aaon white
3.18:1failpassfail
  • AA: use #ed021e as the text (4.54:1)
  • AAA: use #b10216 as the text (7.27:1)
  • AA: or shift the background to #292929 (4.58:1)
Aaon black
6.61:1passpassfail
  • AAA: use #fd6275 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd5367 as the background.

Brands using this color

Fonts for this mood

#fd5367 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd5367
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd5367 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd5367-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md