Color
#fd354c
#fd354crgb(253, 53, 76)hsl(353, 98%, 60%)oklch(0.65 0.232 21.2)Colors that go with #fd354c
Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fd354c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Dodger Blue #1e90ff
triadicshippedDodger Blue completes a triad with #fd354c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #fd354c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite #fd354c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #fd354c in 5 real palettes, including Google's brand system and Heatwave, as the accent.
Blue #0000ff
shipped9 real palettes, including Monzo's brand system and Doordash's brand system put Blue beside #fd354c, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #fd354c: 6 real palettes, including NASA's brand system and Pepsi's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #fd354c: 14 real palettes, including ElevenLabs's brand system and L'Oréal's brand system, as the accent.
Tints & shades
Harmonies
Contrast
| #fd354c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.63:1 | fail | pass | fail | |
Aaon black | 5.79:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd354c as the background.
Brands using this color
Fonts for this mood
#fd354c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #fd354c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/fd354c-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md