Color

#fd499d

#fd499d
hex#fd499d
rgbrgb(253, 73, 157)
hslhsl(332, 98%, 64%)
oklchoklch(0.685 0.226 356.4)
Closest name: Flamboyant Flamingo (#f74480)Relative luminance 0.2808

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49fda9

#fd49f7 · #fd4f49

#9dfd49 · #499dfd

Split-complementary

Open in tool →

#49fd4f · #49f7fd

#f7fd49 · #49fda9 · #4f49fd

Contrast

#fd499d as textRatioAAAA largeAAAFix
Aaon white
3.17:1failpassfail
  • AA: use #e8026e as the text (4.5:1)
  • AAA: use #ac0251 as the text (7.29:1)
  • AA: or shift the background to #292929 (4.58:1)
Aaon black
6.62:1passpassfail
  • AAA: use #fd58a5 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd499d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd499d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd499d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd499d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd499d-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md