Color

#f90196

#f90196
hex#f90196
rgbrgb(249, 1, 150)
hslhsl(324, 99%, 49%)
oklchoklch(0.642 0.264 354.5)
Closest name: Big Bang Pink (#ff0099)Relative luminance 0.2236

Colors that go with #f90196

Light Sea Green, Tomato and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01f964

#e001f9 · #f9011a

#96f901 · #0196f9

Split-complementary

Open in tool →

#1af901 · #01f9e0

#f9e001 · #01f964 · #011af9

Contrast

#f90196 as textRatioAAAA largeAAAFix
Aaon white
3.84:1failpassfail
  • AA: use #e40189 as the text (4.5:1)
  • AAA: use #ad0168 as the text (7.04:1)
  • AA: or shift the background to #1a1a1a (4.54:1)
Aaon black
5.47:1passpassfail
  • AAA: use #fe52b9 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f90196 as the background.

Brands using this color

Fonts for this mood

#f90196 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f90196
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f90196 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f90196-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md