Color

#f8998c

#f8998c
hex#f8998c
rgbrgb(248, 153, 140)
hslhsl(7, 89%, 76%)
oklchoklch(0.777 0.116 28.4)
Closest name: Candy (#ff9b87)Relative luminance 0.4463

Colors that go with #f8998c

Charcoal, Cornflower Blue and Dark Turquoise lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8becf8

#f88bb5 · #f8cf8b

#8bf898 · #988bf8

Split-complementary

Open in tool →

#8bf8cf · #8bb5f8

#b5f88b · #8becf8 · #cf8bf8

Contrast

#f8998c as textRatioAAAA largeAAAFix
Aaon white
2.12:1failfailfail
  • AA: use #e3260d as the text (4.62:1)
  • AAA: use #ae1d0a as the text (7.05:1)
  • AA: or shift the background to #454545 (4.53:1)
  • AAA: or shift the background to #262626 (7.15:1)
Aaon black
9.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f8998c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f8998c reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f8998c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #f8998c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f8998c-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md