Color

#f53dae

#f53dae
hex#f53dae
rgbrgb(245, 61, 174)
hslhsl(323, 90%, 60%)
oklchoklch(0.668 0.24 348)
Closest name: Burning Raspberry (#ff0599)Relative luminance 0.2581

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3df584

#df3df5 · #f53d53

#aef53d · #3daef5

Split-complementary

Open in tool →

#53f53d · #3df5df

#f5df3d · #3df584 · #3d53f5

Contrast

#f53dae as textRatioAAAA largeAAAFix
Aaon white
3.41:1failpassfail
  • AA: use #df0c8e as the text (4.58:1)
  • AAA: use #aa096c as the text (7.08:1)
  • AA: or shift the background to #242424 (4.55:1)
Aaon black
6.16:1passpassfail
  • AAA: use #f65abb as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f53dae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f53dae reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f53dae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f53dae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f53dae-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md