Color

#3d53f5

#3d53f5
hex#3d53f5
rgbrgb(61, 83, 245)
hslhsl(233, 90%, 60%)
oklchoklch(0.535 0.24 269.8)
Closest name: Bluerocratic (#1f66ff)Relative luminance 0.1377

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f5df3d

#3daef5 · #843df5

#f53d53 · #53f53d

Split-complementary

Open in tool →

#f5843d · #aef53d

#f53dae · #f5df3d · #3df584

Contrast

#3d53f5 as textRatioAAAA largeAAAFix
Aaon white
5.59:1passpassfail
  • AAA: use #2039f3 as the text (7.14:1)
Aaon black
3.75:1failpassfail
  • AA: use #5164f6 as the text (4.5:1)
  • AAA: use #818ff8 as the text (7.22:1)
  • AA: or shift the background to #e8e8e8 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d53f5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d53f5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d53f5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d53f5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d53f5-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md