Color

#f490dd

#f490dd
hex#f490dd
rgbrgb(244, 144, 221)
hslhsl(314, 82%, 76%)
oklchoklch(0.782 0.153 336)
Closest name: Bubblegum Kisses (#f092d6)Relative luminance 0.444

Colors that go with #f490dd

Emerald Green, Midnight Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90f4a7

#d990f4 · #f490aa

#ddf490 · #90ddf4

Split-complementary

Open in tool →

#aaf490 · #90f4d9

#f4d990 · #90f4a7 · #90aaf4

Contrast

#f490dd as textRatioAAAA largeAAAFix
Aaon white
2.13:1failfailfail
  • AA: use #d515a9 as the text (4.66:1)
  • AAA: use #a21080 as the text (7.19:1)
  • AA: or shift the background to #454545 (4.51:1)
  • AAA: or shift the background to #262626 (7.12:1)
Aaon black
9.88:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f490dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f490dd reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f490dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f490dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f490dd-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md