Color

#f07aff

#f07aff
hex#f07aff
rgbrgb(240, 122, 255)
hslhsl(293, 100%, 74%)
oklchoklch(0.761 0.215 323)
Closest name: Atomic Pink (#fb7efd)Relative luminance 0.3966

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8aff7a

#ad7aff · #ff7acc

#fff07a · #7afff0

Split-complementary

Open in tool →

#ccff7a · #7affad

#ffad7a · #8aff7a · #7accff

Contrast

#f07aff as textRatioAAAA largeAAAFix
Aaon white
2.35:1failfailfail
  • AA: use #c600e0 as the text (4.69:1)
  • AAA: use #9900ad as the text (7.1:1)
  • AA: or shift the background to #3d3d3d (4.62:1)
  • AAA: or shift the background to #1f1f1f (7.01:1)
Aaon black
8.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f07aff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f07aff reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f07aff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f07aff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f07aff-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md